The Nuans Name System generates an Ontario Nuans Name Search Report. This system will check your proposed company name against all company names registered across Canada. You must have a Name Search Report in order to incorporate in this province. The report lets the government check your proposed name against the report to ensure there is no other company that has the exact same name as yours registered already. No two companies can have the same name.
If you are registering a business name or a trade name (also called a sole proprietorship) or a partnership you will not be required to obtain an Ontario Nuans Name Search Report. There is no protection for these names in this province. However it is advisable to at least do a preliminary name search regardless. A preliminary name search will give you an idea whether the name has been taken and what competition you have for the name.
It is important that you have the search house you contact perform a preliminary name search for the proposed name before the Ontario Nuans name search report is issued. If you do not do this and just order the report prior to checking the name it is possible there will be conflicts and your name will not be accepted. You will then have to order another Search Report.
Most reputable search houses will perform a preliminary name search for your proposed name as part of the service when you buy an Ontario Nuans name search from them. The only time there should be a fee for a preliminary name search is in the case where you are registering a trade name, partnership or a sole proprietorship in Ontario and a full search is not required but you still want to determine the availability of the name.
There is no requirement for an Ontario Nuans name search report when you are registering a partnership, sole proprietorship or business name (trade name). However, a preliminary name search should always be done because the onus will be on you to ensure your name is different than other business names registered. A preliminary name search should be purchased in this case or you may be able to find a search house that will do the preliminary name search for free as part of the service when you purchase your registration from them.
When incorporating an Ontario company you will need to have a name for your company that has a legal element (explained below) but this is not necessary for Ontario sole proprietorships, Ontario partnerships and Ontario business names. Below you will find information will explain how to pick the proper name for your company.
Three elements must be considered when deciding on a name for your Ontario company. (i) the distinctive element of the name (ii) the descriptive element of the name, and (iii) the legal element of the name.
If the name you choose to register is "Gandhi Carpentry Inc. , the distinctive element is the word "Gandhi", which is distinctive because it is a name. Another example of a distinctive element in a name might be "Owen Sound" as in "Owen Sound Garden Supplies Ltd." which is distinctive because it describes a location. "Nanton Dental Services Corp." has the distinctive word "Nanton" in it to make it stand out from other dental service companies. The descriptive element describes the type of business. In "Crosgrey Transportation Services Inc.", the descriptive element is "Transportation Services" which describes the nature of business. In "Grenville Garden Supplies Ltd." the descriptive element is "Garden Supplies" which describes the type of products this business sells. "Dental Services" is the descriptive element for "Starcross Dental Services Corp.".
The Legal Element of the corporation name is the word "Inc." which is a mandatory ending which recognizes the name as the name of a limited company. In Ontario you can have any one of the following endings on your company name: "Inc.", "Incorporated", "Ltd.", "Limited", "Corp.", "Corporation" and the French equivalents of "Ltee." "Limitee", "Inc." (same in English and French) or "Incorporee", The Legal Element implies to the public that your company is a limited company and not a business name, proprietorship, partnership or non-share corporation.
Resources for Canadian Business Owners performs unlimited preliminary name searches with the purchase of an
Nuans Ontario and will pre-check your name for free when you purchase a
Proprietorship Corporation
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