Do you think your website has reached it full potential? If your design isn't SEO-optimized, then probably not. You want your website to be like a flashing neon "open-sign" for your business, but if it isn't properly developed, chances are, it isn't.
The first thing you want to do as a website owner is reviewing your website. Create a checklist of items that should be addressed prior to taking it live. If your site is already created, then there's no time like the present to make sure it is in tip-top shape.
Below is a review list for your website:
1. Review keywords. Make use of the Google keyword tool to review your keywords or phrases. Are you sure you are focusing on the right longer-tail keywords for your niche?
2. Keyword density check. Scan your site ensure you have the right amount of keywords placed within your titles and text. A good percentage is 2 - 3.
3. Review the mechanics. If you're a technical guru, then you can probably check the inner workings of your website design. Major search engines now count page speed as one of the many factors when determining your page rank. See to it that your site loads properly.
4. Make sure grammar is correct. Nothing can make an Internet user turn away from a website than bad grammar. See to it that your content is not only factual or accurate but it should be free from grammatical errors as well.
5. Scan for typographical errors. Content can sometimes be free of grammatical errors, but that's not an excuse to be liberal with typos. Typographical errors which can give a not-so-very-good impression on potential customers who are looking for online businessmen who have great attention to details. Besides, who wants to deal with a company that can't even get its web content straight?
6. Check your spelling. Spelling errors are a big turn-off because they manifest unprofessionalism. Customer's time is precious so for your website to be worth his time, make sure you to always give its best in everything, from the way it presents itself to how it sells its products or services. Web content that is full of spelling errors is just another sign that a company will not mind compromising quality.
7. Content should be useful. You can include a lot of things in your website, but before you give your viewers information overload (which could be just another reason they'll turn away from your site), think how much of this information will be useful. That will determine how much of your content will stay unread.
One of the keys to a successful SEO campaign is beginning it with an SEO-wise website. SEO Testimonials
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